Jun Lei

Founder, Chairman, and CEO of Xiaomi Corporation

Business Leaders 🇿🇦 South Africa

Lei Jun is a visionary Chinese entrepreneur, best known as the co-founder, Chairman, and CEO of Xiaomi Corporation, one of the world's leading technology companies. He revolutionized the smartphone industry with a model emphasizing high-quality products at accessible prices, leveraging direct-to-consumer sales and strong community engagement. His extensive career spans software development, e-commerce, and angel investing, profoundly shaping China's tech landscape and global consumer electronics.

Biography

Early Life and Background

Lei Jun was born on December 16, 1969, in Xiantao, a sub-prefecture-level city in the central province of Hubei, People's Republic of China. Growing up in a period of significant economic and technological transformation in China, Lei Jun exhibited a keen interest in technology and electronics from an early age. His formative years were marked by an innate curiosity about how things worked, particularly in the nascent field of computing. This early fascination laid the groundwork for his future endeavors and ultimately steered him towards a career that would profoundly impact the global technology landscape. His family background, while not extensively publicized, is understood to have provided a stable environment that encouraged academic pursuit and personal development. The cultural emphasis on education and hard work prevalent in Chinese society undoubtedly influenced Lei Jun's diligent approach to his studies and subsequent career.

Education

Lei Jun pursued his higher education at the prestigious Wuhan University, where he enrolled in 1987. He chose to specialize in Computer Science, a field that was rapidly gaining prominence and offered immense potential for innovation. During his time at Wuhan University, Lei Jun proved to be an exceptionally bright and dedicated student. He graduated with a Bachelor's degree in Computer Science in 1991, completing his studies in four years. His academic journey was not merely confined to theoretical learning; he was actively involved in practical projects and early entrepreneurial ventures even before his graduation. Notably, during his university years, he developed his first commercial software product, a financial management system, showcasing his practical coding skills and business acumen early on. This hands-on experience provided him with invaluable insights into software development and market demands, setting a strong foundation for his future role as a technology leader and entrepreneur.

Career

Lei Jun's professional career commenced shortly after his graduation from Wuhan University. In 1992, he joined Kingsoft, a software company based in Zhuhai, China. He began as a software engineer, demonstrating his technical prowess and quickly ascending through the ranks. His dedication and strategic vision were soon recognized, leading to his appointment as CEO of Kingsoft in 1998, a mere six years after joining the company. Under his leadership, Kingsoft underwent a significant transformation, evolving from a traditional software developer into a diversified internet services provider. Lei Jun successfully guided Kingsoft through intense market competition, expanding its product portfolio to include office software, anti-virus programs, and online games. A crowning achievement during his tenure was leading Kingsoft to a successful Initial Public Offering (IPO) on the Hong Kong Stock Exchange in 2007, solidifying its position as a major player in the Chinese software industry. Despite stepping down as CEO in December 2007, Lei Jun remained actively involved with Kingsoft as Vice Chairman, continuing to influence its strategic direction.

Following his departure from the CEO role at Kingsoft, Lei Jun transitioned into a highly active period as an angel investor. From 2007 to 2010, he became one of China's most prolific and influential angel investors, backing over 70 startups across various sectors. His investment portfolio included several now-prominent Chinese technology companies such as UCWeb (a mobile browser company), Vancl (an e-commerce fashion brand), Lakala (a payment solutions provider), and YY.com (a social media platform). His keen eye for promising ventures and his mentorship proved instrumental in the growth of many of these companies, earning him a reputation as a savvy investor and a nurturing force in China's burgeoning startup ecosystem.

Prior to his angel investing phase, Lei Jun had also embarked on an earlier entrepreneurial endeavor. In 2000, he founded Joyo.com, an online bookstore and e-commerce platform. This venture was ahead of its time in the Chinese market, anticipating the future shift towards online retail. Joyo.com quickly grew to become a significant e-commerce player. Its success attracted the attention of global giants, and in 2004, Lei Jun sold Joyo.com to Amazon for approximately $75 million, marking a highly successful exit and demonstrating his ability to build and scale internet businesses.

The most significant chapter of Lei Jun's career began on April 6, 2010, when he co-founded Xiaomi Corporation. He established the company with seven other partners, including prominent figures from Google, Motorola, and Kingsoft. Lei Jun's vision for Xiaomi was to create high-quality, high-performance technology products, particularly smartphones, that would be accessible to a broader market by being sold at competitive prices, often close to their bill of materials. He pioneered an "internet thinking" approach to hardware, focusing on direct-to-consumer sales, lean operations, and strong community engagement to drive product development and marketing.

Under his leadership as CEO, Xiaomi rapidly expanded its product line beyond smartphones to include a vast array of smart home devices, wearables, televisions, and other Internet of Things (IoT) products. The company's innovative flash sales model and its emphasis on MIUI, a highly customized Android operating system, quickly garnered a massive following. Xiaomi's meteoric rise saw it become one of the world's top smartphone manufacturers within a few years of its inception, challenging established players like Samsung and Apple. In July 2018, Lei Jun led Xiaomi through its highly anticipated Initial Public Offering (IPO) on the Hong Kong Stock Exchange, raising approximately $4.7 billion and valuing the company at over $50 billion. This IPO was a landmark event for the tech industry, further cementing Lei Jun's status as a global technology visionary.

Beyond Xiaomi, Lei Jun has also held significant roles in other technology companies. He served as Chairman of UCWeb, a mobile internet company, contributing to its strategic direction before its acquisition by Alibaba. He also held the position of Chairman at Cheetah Mobile, a mobile internet company known for its utility applications. These roles underscore his broad influence and deep engagement across the Chinese technology sector.

Major Achievements

Lei Jun's career is punctuated by a series of transformative achievements. At Kingsoft, he spearheaded its evolution into a diversified software and internet services giant, culminating in a successful IPO in 2007. His foresight in founding Joyo.com in 2000, and its subsequent sale to Amazon, demonstrated his early understanding of the potential of e-commerce. As an angel investor, he played a pivotal role in nurturing China's startup ecosystem, investing in and mentoring numerous successful technology companies.

However, his most profound achievement is undoubtedly the co-founding and leadership of Xiaomi Corporation. He revolutionized the smartphone industry with Xiaomi's business model, which combined premium hardware specifications with aggressive pricing, direct online sales, and a strong focus on community feedback and software iteration. This "iron triangle" strategy (hardware, software, internet services) allowed Xiaomi to disrupt established markets and rapidly gain market share globally. He successfully built a comprehensive ecosystem of interconnected smart devices, making Xiaomi a leader in the Internet of Things (IoT) space. His vision has not only created a global tech powerhouse but also inspired a new generation of entrepreneurs in China and beyond, demonstrating that innovation and quality can be delivered at accessible price points. His famous "Are you OK?" speech, delivered in English at an event in India, became a viral internet meme, inadvertently boosting his and Xiaomi's global recognition and showcasing his approachable public persona despite his immense business success.

Personal Life

Lei Jun is known for maintaining a relatively private personal life, despite his public prominence as a billionaire entrepreneur. He is married to Zhang Tong, and together they have children, though specific details about his family are not widely publicized, reflecting a common desire among many high-profile Chinese figures to keep their private lives out of the media spotlight. He is often characterized by his work ethic and dedication to his ventures. Lei Jun is also involved in philanthropy, notably through the Lei Jun Education Foundation at Wuhan University, his alma mater. This foundation supports educational initiatives and fosters innovation among students, demonstrating his commitment to giving back to the community and nurturing future talent in the technology sector. His public image is often one of a determined, visionary leader who is deeply passionate about technology and its potential to improve people's lives.

Legacy

Lei Jun's legacy is multifaceted and far-reaching. He is widely regarded as one of the most influential figures in China's modern technology landscape, often compared to Steve Jobs for his product vision and marketing prowess, though he has forged his own unique path. His impact on the Chinese startup ecosystem is immense, not only through his direct investments but also by serving as an inspiration and mentor to countless aspiring entrepreneurs. He demonstrated that Chinese companies could innovate and compete on a global scale, breaking the stereotype of merely being manufacturers.

Through Xiaomi, Lei Jun pioneered a new model for technology companies, emphasizing community-driven product development, transparent pricing, and the integration of hardware, software, and internet services into a cohesive ecosystem. This model has influenced numerous companies globally. His commitment to making advanced technology accessible has democratized access to smart devices for millions, particularly in emerging markets. Lei Jun's entrepreneurial journey, marked by perseverance, strategic vision, and a relentless pursuit of innovation, continues to shape the future of consumer electronics and the broader digital economy. His contributions have irrevocably altered the competitive dynamics of the global technology industry and cemented his place as a visionary leader.

Career Timeline

1969 – Present

Birth

Born in Xiantao, Hubei, China.

1987 – 1991

Education at Wuhan University

Wuhan University

Studied Computer Science, earning a Bachelor's degree.

1992 – 2007

Career at Kingsoft

Kingsoft Corporation

Joined as an engineer, became CEO in 1998, and led the company to a successful IPO in 2007 on the Hong Kong Stock Exchange. Remained Vice Chairman after stepping down as CEO.

2000 – 2004

Founding and Sale of Joyo.com

Joyo.com

Founded the e-commerce platform Joyo.com, which was later sold to Amazon for approximately $75 million.

2007 – 2010

Angel Investor

Various Startups

Became a prolific angel investor, backing over 70 startups including UCWeb, Vancl, and YY.com.

2010 – Present

Co-founding Xiaomi Corporation

Xiaomi Corporation

Co-founded Xiaomi on April 6, 2010, and serves as its Chairman and CEO, leading its global expansion in smartphones and IoT devices.

2018 – Present

Xiaomi IPO

Xiaomi Corporation

Led Xiaomi through its Initial Public Offering on the Hong Kong Stock Exchange, raising approximately $4.7 billion.

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